Hong Kong’s First BT21 MEETS KIEHL’S in New York Pop-Up Beauty Roadshow Lands at Harbour City

Lately, Ocean Terminal Lobby is overloaded with cuteness of the world’s hottest UNIVERSTAR BT21! For the first time, Kiehl’s joins hands with LINE FRIENDS to present the “BT21 MEETS KIEHL’S in New York Pop-Up Beauty Roadshow” exclusive to Hong Kong. In a setting replete with life-size replicas of iconic landmarks from New York, BT21 will lead you on a well-earned exotic getaway to the Big Apple with Insta-worthy scenes galore and fabulous prizes up for grabs!

Let’s join BT21 characters sitting on a bench with a gigantic selfie wall of the Kiehl’s New York Flagship Store located at the corner of 13th Street and 3rd Avenue. Next to the scene parks the iconic New York City yellow cab that evokes the nostalgic memories of a walk down the city’s streets. Meanwhile, BT21 characters including KOYA, RJ, SHOOKY, MANG, CHIMMY, TATA and COOKY are all over the place, competing for loving hugs from you all with quirky poses!

By sharing your beautiful photos taken at the photo spots on your social media platform with hashtag #LINEFRIENDSHongKong #BT21 #KIEHLSHK, you can redeem the prizes, including hand sanitizers, stickers, mask holders and memo pads exclusive to this pop-up. What’s more? You can try your luck on a capsule machine there and get some travel-size of Kiehl’s hero products to enjoy! Prizes are provided on first-come, first-served basis. You don’t want to miss out!

Kiehl’s best-selling Ultra Facial Cream now comes with a bottle lid sticker featuring the BT21 characters! For the 50ml version, you can choose to one with an individual character posing in front of a landmark in New York, and also print a name on it at the store to make a truly personalized gift for yourself or your loved ones.

Or, you can get one with a New York-themed bottle lid sticker featuring all BT21 characters sitting on a bench. Meanwhile, the large size 125ml comes with an special edition bottle lid sticker featuring the cute mug shot of a BT21 characters, Kiehl’s Mr. Bones and landmarks from New York.

Now, upon purchase of BT21 MEETS KIEHL’S Ultra Facial Cream Special Edition or together with other products of certain amount, you’ll also be able to redeem a BT21 MEETS KIEHL’S pocket mirror, card holder (New York Flagship or New York cab) with envelope, or Foldable Tote Bag! Get them before they’re gone! (Please enquire store staff for details.)

BT21 MEETS KIEHL’S in New York Pop-Up Beauty Roadshow – Details
Date: 2 – 15 February 2021
Venue: Ocean Terminal Lobby, Harbour City