LA PERLA launches sustainable Comfort Zone Collection and introduces the Summer Swimsuit design

Luxury Italian intimates brand La Perla launches Comfort Zone, a collection made for everyday luxury, crafted from recycled Lycra and Supreme Green Cotton.

This sporty and youthful proposition features essential shapes made of micro-modal jersey, a supportive, compact-ribbed finish, fitted with the La Perla logo-printed on a no-twist wide band. Taking comfort dressing to the next level, this dynamic capsule consists of six beautifully crafted mix and match cult staple styles. From a high-waisted brief and multi-functional halterneck bralette to a bodysuit and vest top, the collection is available in three colour ways – white, black and light blue.

Practical and functional, Comfort Zone is designed to fluidly transition throughout the wearer’s wardrobe, with a focus on in & out dressing. From indoors as loungewear paired with La Perla’s classic silk pyjama bottoms to outdoors for daywear, with the La Perla logo front-and-centre, layered under a jacket, paired with jeans or with leggings for a yoga session.

Comfort Zone is an incredibly considered line, with a focus on long-lasting comfort, support and sustainability both in terms of responsible quality craftsmanship and design aesthetic. Crafted from environmentally friendly recycled Lycra and Supreme Green cotton stretch blend (90% cotton & 10% elastane); it is cultivated via sustainable practices in European family farms and 100% pure non genetically modified. Supreme Green cotton is traceable from cotton seed to yarn and transparent through the whole production chain using 40% less water, 3600 tonnes CO2 savings and 2040 MWh energy saving.

Bonus to the sustainable Comfort Zone line, LA PERLA introduces the Audition swimwear collection that play on all things Logo and Imagine lingerie this Summer.

The Audition swimwear features a lateral LA PERLA logo band that flatter the silhouette. The swimsuits and bikinis have been created with racer backs and high waisted briefs, highlighting the dynamic and athletic appeal that they aim to project.

Imagine lingerie features LA PERLA’s logo beautifully embroidered on to modal and silk mix monochrome styles. Each piece feels incredibly soft against the skin and is really an everyday luxury. 

Comfort Zone, Audition and Imagine Collection are now available at LA PERLA Harbour City boutiques.