Extravagant and irreverent, the new boutique is a reflection of the brand’s daring ethic, as defined by the motto emblazoned rakishly on its walls: ‘No Rules, Our Game’. From the signature Astral Skeleton décor to the minimalist and architectural approach in general, the shop implements the Maison’s futuristic vision, once again proving Roger Dubuis the most exciting way to experience Hyper Horology.