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We might not realize, but our memories are heavily tied to scents. Much like an outfit, there’s a scent for every occasion. So whether it’s a first date, or dinner with good friends, choose a fragrance that heightens the mood and makes it a moment to remember.

Summer Weekends

Whether you’re heading to the beach for the day or for a chill weekend brunch, citrus and mint notes are the perfect match for the weather while giving off a refreshing scent that’s sure to be a crowd-pleaser. Start your summer off with Atelier Cologne’s Pomélo Paradis. True to the name, this fragrance is all about whisking you away to paradise with pink grapefruit, mandarin and orange blossom themes seamlessly blended with floral touches. Pair it up with limited edition leather cases featuring playful, summery slogans!

Similarly, Serge Lutens Fleurs d’oranger offers a pleasant take on the season with its bitter orange tree blossom scent. For those who want something extra brisk, Eau de Minthé from diptyque leaves you smelling minty fresh on hot sunny days.

At Work or The Office

As no two noses react the same to fragrances, if you wear cologne at work, you’ll need something that goes the distance while being pleasant to your colleagues. It can be hard to get that perfect combination of light and long-lasting, so we recommend Miller Harris’ wooden scents, such as L’eau Magnetic, Peau Santal or Feuilles de Tabac.

Penhaligon’s Quercus likewise features an earthy base with layers of jasmine, cardamom, citrus and mint. Aesop’s new Rōzu Eau de Parfum exudes pleasant but unassuming grassy and woody tones in person, just enough to be present without commanding too much attention. These earthy, natural scents — much like popular ones like pine or sandalwood — tend to be on the more neutral side. This makes them for great everyday use and also fantastic gifts for Father’s Day too, which is just around the corner.

Dinners and Dates

For dinners or dates, balance is the key here as you opt for something bolder and alluring without being overpowering. For a lasting impression (the good kind, of course), earthy, woody scents are strong choices, but feel free to include a hint of spice to match the evening.

ACQUA DI GIÒ PROFONDO from GIORGIO ARMANI Beauty takes cues from the Sicilian coast for its new addition to its ocean-inspired line that combines green mandarin and bergamot. New from ISSEY MIYAKE, Shades of Kolam is a bold but refined blend of citrus, spice and floral notes. Finally, the BLEU de CHANEL series continues to showcase noble energy with three distinctive vibrations of its cedar and sandalwood-infused formula.

Drinks and Nights Out

When the sun goes down and it’s time to let loose, choose something that’s masculine, fierce, and exudes confidence. narciso rodriguez’s bleu noir extreme fits the bill with sensual woody blue cedar, black ebony and citrus paired with icy citrus cues from mandarin green and basil. Toast off the evening with the delightful cocktail that is Penhaligon’s Juniper Sling. This combines the freshness of juniper, with a dash of brandy and subtle hints of spices, brown sugar, soft leather and black cherry.

Just as your style evolves after being used to the same thing for a while, so can your choice of fragrances. If you’re thinking about switching things up, now’s the time to be bold and try something new so that you’re always dressed — and scented — for the occasion.

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